Founder, Agenticise
Founder of Agenticise. Over 20 years growing commercial teams across HealthTech, FinTech, InsurTech and digital agencies. Now helping mid-market businesses build and own the intelligence systems their growth runs on.
Background
David founded Agenticise in early 2025 to put production-grade AI within reach of growing mid-market businesses. Too many providers were selling generic tools or building systems nobody could use.
Before Agenticise, he spent over 20 years growing commercial teams in UK and global tech businesses:
Agenticise is his second agency. The first, Plucky Marketing, ran from 2013 to 2016 and grew to over 20 clients without outside funding before he joined Babylon. Its lessons (lean operations, outcome-led work, plain talking) carry into every project.
Today David works hands-on with mid-market founders, RevOps leaders, agency owners and CEOs. He won't recommend automation when the real answer is better operations.
Results
What David brings
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Experience
Builds intelligence systems that ambitious businesses own outright, measured in capacity given back rather than tools deployed.
Specialist life insurance provider. Joined the founding team, built the GTM strategy, generated a 3,000+ person waitlist pre-launch, and scaled to 100+ customers and £150k revenue in year one.
FinTech. Led the Commercial function (Marketing, Sales, Partnerships). Exceeded Commercial KPIs quarter-on-quarter.
Digital fitness platform across 50+ countries. Set a company ARR record in 2020. Introduced a chatbot that gave the support team real capacity back within 4 months.
Deep-tech start-up (RF energy harvesting). Supported Sensyne Health spin-out and IPO. Translated complex technical innovations into commercial positioning.
HealthTech. Built B2B Marketing function post-Series A. Onboarded 60+ enterprise clients with dedicated activation strategies.
Boutique digital marketing agency. Bootstrapped to 20+ clients with no external funding. Doubled revenue year-on-year before being headhunted by Babylon.
In David's words
For me, automation has never been about removing people from decisions. It's about removing them from the work that doesn't need a person. Done well, it gives a team back the hours they should have been spending on customers, strategy and judgement in the first place.
The mistake I see most often is treating AI as a tool question. It's a strategy question. I never start with "which platform should we buy". I start with "which hours are we losing, and which would we get the most back from reclaiming".
David Packman, Founder, Agenticise
Most businesses can list what AI could automate. The hard part is the order. Why your AI roadmap is yours alone, and why it should keep changing.
What AI sovereignty means for a UK business with no data centre: three questions about data, model and law, and why the case is control, not cost.
How to own your AI system and keep it yours, with 9 contractual, technical and operational checks to repeat on a schedule and an exit you rehearse.
Keep exploring
Explore the work David and Agenticise are building for mid-market teams.
How we work, what we build and how a project runs, from first call to go-live.
See servicesReal builds, real outcomes. From flooring firms to a production SaaS launched in six weeks.
See all case studiesSee the hours a first automation could give back to your team, in about 2 minutes.
Work out your hoursAgenticise is the agency David founded. See how we work and what we stand for.
About AgenticiseGet in touch
Book a 30-minute call with David, or write to us below. We'll talk through what's worth building, what isn't, and where an intelligence system you own would start.
We'll set up a free 30-minute call
We'll talk through your challenge and what a build would look like
You'll get a clear scope, timeline and price. No sales follow-up.
Every call is with David, the founder. No sales team or junior consultants, just a working conversation about your bottleneck, what we'd build and what we wouldn't.
Bring half-formed ideas. The call is most useful when it's about the real problem in front of you, not a polished brief.